Online Travel News

Breaking news and insights about online travel booking, online travel agencies, travel startups, venture capital investments, and more essential news about digital travel.

Online Travel

Airbnb Boosts Marketing Advantage Over Rivals in 2nd Quarter

Booking Holdings and Expedia are changing their marketing strategies, a healthy development. Meanwhile, Airbnb widened its marketing edge.

Dennis Schaal | 1 day ago

Online Travel

Trivago Considers Adding Free Links Like Google Did

You can expect to see wider adoption of the free links in metasearch that Google started in 2021. More hotels means more site visitors, and eventually revenue.

Dennis Schaal | 6 days ago

Online Travel

What Separated Airbnb From Online Travel Rivals in 2nd Quarter – in One Chart

Airbnb leads the pack by far in its recovery from pre-pandemic 2019. But will that disparity diminish once the recovery of cities, and long-haul travel accelerates?

Dennis Schaal | 6 days ago

Online Travel

New Tripadvisor CEO Emphasizes Using Data Better in First Earnings Call

Tripadvisor lags rivals Airbnb, Booking and Expedia in its pandemic recovery, but expects to surpass 2019 revenue in the next few months.

Dennis Schaal | 2 weeks ago

Online Travel

Expedia’s Increased Focus on Its Partner Business Is Starting to Pay Off

Expedia Group's strategy to reshape the company is starting to come together, as shown in its partner business. But the grand master plan is a multiyear endeavor.

Dennis Schaal | 2 weeks ago

Online Travel

Booking.com’s New Discounting Strategy

Today’s edition of Skift’s daily podcast looks at Booking Holding’s discounting, Kenyan hotels’ local F&B strategy, and IHG’s new ad campaign.

Rashaad Jorden | 2 weeks ago

Online Travel

Booking Holdings Boosts Discounting to Capture Bigger Share of Travel Budgets

Booking is placing a new emphasis on discounting versus its traditional reliance mostly on marketing. Expect more fintech and loyalty offerings.

Dennis Schaal | 2 weeks ago

Online Travel

Uber Travel Launches First in the UK With Trains and Buses From Omio

Uber is taking baby steps into travel. Booking.com: No need to sweat it yet.

Dennis Schaal | 2 weeks ago

Online Travel

Travelzoo Aims To Be Travel Metaverse First-Mover With September Launch

Travelzoo could gain a new set of customers if its metaverse project truly takes off. For now, its investment is modest, though.

Dennis Schaal | 3 weeks ago

Online Travel

MakeMyTrip Turns to India’s Hinterlands in the First Quarter to Win New Customers

MakeMyTrip is moving its focus from retail customers to go deep into the hinterland by tapping into small travel agents across India. In a country where online penetration is still low, will this bet pay off?

Peden Doma Bhutia | 3 weeks ago