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All you need to know about AMP email for ecommerce

As any marketer will tell you, you lose several customers every time they have to click to another web page to complete their purchase. But this seems inevitable if you’re sending...

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SMTP v. API: Their differences and how to use them

You’re tasked with integrating email into the app you’re building or the customer relationship management (CRM) tool your business uses. You have two choices: SMTP or...

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Your guide to using webhooks

You already know that email isn’t a send-and-forget thing. When you’re sending a message, you want to know how to track it and respond to any issues, right? After all...

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GroupCache: The superior Golang cache

Golang cache makes distributed caching and synchronization simple and easy to deploy with GroupCache. But why is this the superior tool? And what problems does it solve?...

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All you need to know about AMP email for ecommerce

As any marketer will tell you, you lose several customers every time they have to click to another web page to complete their purchase. But this seems inevitable if you’re sending...

Read more

SMTP v. API: Their differences and how to use them

You’re tasked with integrating email into the app you’re building or the customer relationship management (CRM) tool your business uses. You have two choices: SMTP or...

Read more

Your guide to using webhooks

You already know that email isn’t a send-and-forget thing. When you’re sending a message, you want to know how to track it and respond to any issues, right? After all...

Read more

Navigating global data compliance and regulations in 2023

Protection from loss, theft, and corruption – these are the goals of data privacy regulations. Adhering to these regulations makes you a trusted sender but it takes resources to keep...

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Email authentication: Your ID card for sending

Think about it this way: Email authentication lets mailbox providers know that you are who you say you are, and your emails are coming from you and not a spammer. It’s kind of like...

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Numbers don’t lie: What factors are impacting your deliverability?

It’s no secret that many first-time senders struggle with delivery across different mailbox providers. What makes this even more complicated is that your delivery rate might differ...

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The BIMI email specification: Your reward for solid authentication

Remember in grade school when you’d get a gold star for a job well done? How about the feeling you get when you earn a new badge on GitHub? It’s always cool to get recognized...

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Black Friday & Cyber Monday: 5 tips to land in the inbox and stand out from the crowd

‘Tis the season to think about holiday sending. We checked our calendars and were terrified to see that it’s not even Halloween, yet stores are hanging wreaths, inflating giant...

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